One of the biggest problems with serif fonts on the web, is they are visually busier than sans fonts. They simply have more complexity and details in their letterforms. But if a web design, it's often nice to have a contrasting font to help communicate different types of information, and using a serif is the most reliable way to do this.
I've found that the italic version of serif fonts are less complex and busy than their normal counterparts, and they are more beautiful too. Plus, there isn't that much italic serif used out there on web pages, so you can create a more unique look simply by going italic. Notice that in this blog I use it for blockquotes:
I've found that the italic version of serif fonts are less complex and busy than their normal counterparts, and they are more beautiful too. Plus, there isn't that much italic serif used out there on web pages, so you can create a more unique look simply by going italic. Notice that in this blog I use it for blockquotes:
Passerby were amazed by the the unusually large amounts of blood.I also use it when UI text appears where content should be, sometimes using my favorite web color for alerts, firebrick:
Sorry, no items matched your search. view allTimes New Roman is actually a quite beautiful italic, and nearly everyone has it. I also really like the new Microsoft font Constantia as a serif (and conversely, I really dislike Cambria). I'm not a big fan of Georgia either; it's a bit too big and clunky for my taste.
Constantia The quick brown fox jumps over the lazy dog.
Times New Roman Pack my box with five dozen liquor jugs.
Georgia Jackdaws love my big sphinx of quartz.
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